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Hyundai Construction Equipment Adds First Choice Farm & Lawn to Growing North American Dealer Network

Hyundai Construction Equipment Adds First Choice Farm & Lawn to Growing North American Dealer Network

February 9, 2021 | Corporate News

NORCROSS, Ga. (February 2021) – Hyundai Construction Equipment Americas announces the expansion of its North American authorized dealer network with the addition of First Choice Farm & Lawn. First Choice is a family-owned and operated business. Brothers Ron and Don Parks took ownership of the dealership in 2012, along with partners Roger and David Williams. In the last 8 years, they’ve added 2 locations and are building their 5th location outside of Memphis.

With the addition of this new dealership, Hyundai’s North American network now includes over 80 dealerships operating in just over 180 locations, offering sales, service, and parts for the full line of Hyundai excavators, wheel loaders, compaction rollers, and other construction equipment.

“We are very excited to add First Choice to the Hyundai Construction Equipment network of dealers. With their extensive coverage and aggressive customer-first approach, First Choice is the right partner for us to help us grow the Hyundai brand name in Western Tennessee and Western Kentucky,” said Ed Harseim, HCEA District Manager – South Central.

Hyundai sales, service, and parts teams deliver regular product and service training to ensure dealer partners are able to provide top-caliber support to meet the growing business needs of Hyundai Construction Equipment customers.

Pictured in the featured image above, left to right: Ed Harseim, HCEA District Manager – South Central; Ron Parks, Owner of First Choice

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Hyundai Construction Equipment Attends Waste Expo in Las Vegas, NV, May 10th-12th

April 29, 2022 | Corporate News

Hyundai Construction Equipment Attends Waste Expo in Las Vegas, NV, May 10th-12th

Hyundai Construction Equipment Americas was excited to be attending the Waste Expo, the world’s #1 expo for waste management, this year in Las Vegas, May 10th-12th, where thousands of colleagues meet to buy, sell and gather intel on the latest products and services for the solid waste industry. The HL960AHDXT wheel loader and HW250MH material […]

Hyundai Brings Its Latest Excavators and Wheel Loaders to National Heavy Equipment Show

April 1, 2022 | Corporate News

Hyundai Brings Its Latest Excavators and Wheel Loaders to National Heavy Equipment Show

NORCROSS, Ga. (April 1st, 2022) –  2022 was Hyundai Construction Equipment America’s (HCEA) first experience as an OEM participant at National Heavy Equipment Show in Mississauga, Ont., Canada, (NHES.) Four of our newest A-Series prominent machines were on display as an opportunity to introduce, and reintroduce, our brand to the Ontario customer culture. The show […]

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